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Women in PR North America Announces New Website and Global Membership

2 months ago15816 min

The Organization of Canadian Women in Public Relations and American Women in Public Relations (Women in PR North America) have developed a new website to bring together both entities into one cohesive brand platform. The website has been designed to provide a user-friendly experience, with streamlined navigation and functionality, to allow visitors to see the full product offering from Women in PR North America. The site has many new features, including quick facts tables to highlight past...

by Women in PR North America

Leadership Women in PR

Surround Yourself with Women Working in Public Relations

4 months ago25518 min

Successful women in public relations often have one thing in common, and no, it’s not just their incredible wit, intellect, and inner strength! They’re surrounded by a close network of other successful business women. Indeed, a recent study showed that a whopping 75% of women in senior positions had “an inner circle of predominantly female contacts who are connected to many non-overlapping third-party contacts.” Want to find out why this makes such a difference? Read...

by Women in PR North America

Leadership Women in PR

How to Develop and Engage Your PR Team

4 months ago11946 min

If you want to develop an effective team, you must engage with them consistently. An engaged public relations employee is more involved in your business and more likely to take on a leadership role. As a leader at your organization, you need to learn more about each team member’s natural strengths and appeal to them. Look for the things that they’re naturally good at without trying. For example, you might have an individual on your...

by Women in PR North America

Business Campaigns Global Leadership Lifestyle Technology Women in PR

International Women’s Day and the Contributions of Women in PR

7 months ago63014 min

This International Women’s Day, 8 March 2023, we are supporting UN Women and the United Nations in celebrating under the the Embracing Equity theme, DigitALL: Innovation and technology for gender equality, and although technology has the means to empower women, not everyone has access. There is still a persistent gender gap in digital access, keeping women in many developing countries, from unlocking technology’s full potential. Women now own 16.8% of Canadian SMEs, 22.4% of American small businesses,...

by Talia Beckett

Business Leadership Programs Women in PR

How to Enhance Your Organization’s Marketing Plan

9 months ago150132 min

There’s no denying that it’s harder to make a name for yourself online today than a few years ago (and it wasn’t exactly easy before the pandemic). However, building a solid online presence and successfully marketing your business is still possible. Not sure where to start? Download this complimentary workbook to implement 5 BONUS marketing ideas this week! You can also buy the FEMPRENEUR book available on Amazon to read more of my business-building secrets....

by Talia Beckett

Business Leadership Women in PR

How To Future Proof Your Personal Brand

1 year ago118616 min

Brand building isn’t just meant for large-scale businesses or start-ups. In today’s super-connected work environment, how you do your work goes together with the personal results you deliver. Sometimes this comes in the form of your trademark approach to solving problems, or how you specifically manage and connect with your teammates. All these different factors build towards your overall image inside and outside your professional circles. The importance of these factors can be understood in...

by Women in PR North America

Agency Business Campaigns Global Leadership Local Programs Regions Women in PR

The Public Relations Academy Opens for Enrollment

1 year ago120412 min

The Public Relations Academy is open for enrollment! Get the public relations strategy you need to promote your brand, get media attention, and sell your offers. Receive public relations guidance from our team of experts to break into the media spotlight and finally feel confident about showcasing your business.

by Women in PR North America

Agency Business Campaigns Leadership Programs Women in PR

10 Ways To Grow Your Influence In The PR Industry

1 year ago465916 min

Women in PR North America asked our members for some ways to become an important industry influencer in public relations. Although it can take some time, there are certain things you can do to speed up the process.

by Talia Beckett

Leadership Women in PR

PR Team Coaching: Essential Questions

2 years ago8986 min

As a public relations industry leader, it’s essential that you take on the responsibility to coach your team. In order to draw ideas from your team members, the best way to do this is through asking questions, listening, and then providing whatever insights you can. Your ultimate aim is to create a strategy that helps your team members solve their problems. Here are some key questions that are essential to a PR team coaching session....

by Talia Beckett

Agency Business Leadership Women in PR

4 Steps To Find Media To Write About You

2 years ago18308 min

Are you ready to start getting some new publicity? There’s a process for getting publicity effectively, which starts with defining what’s unique about your offering and then coming up with stories to share. Once you have a newsworthy story, the next step is to reach out to journalists and influencers who can help get your story out there to the world.

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