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Interviews

Jo Caruana, Founder of the Finesse Group

Jo Caruana is the founder and CEO of the Finesse Group, a global organization with bases in the UK, the US, and Malta. The Group’s various arms work together to finesse every aspect of the client journey – from Storybrand messaging, content, PR and communications, to customer care training and business etiquette. Jo is also a writer, editor, actress, and presenter. She was raised on the island of Malta, where she started her business after...

365 Stories of Canadian Women on International Women’s Day 2021

In honour of International Women’s Day 2021, we are thrilled to take part in an incredible book called Pursuit365, along with several of our fellow women in public relations and media. A project born of the desire to elevate women’s stories across the country in a moment in time when we need it most. It epitomizes the strength and unity we can achieve when we come together, share and listen. In a moving testimony of humanity,...

Tara MacInnis, Fashion and Beauty Editor, FLARE

Tara MacInnis is the Associate Fashion and Beauty Editor at FLARE, a Canadian online fashion magazine published by Rogers Communications. Originally from Nova Scotia, her dad’s job moved her all over the world while she was growing up. Tara lived in several Canadian cities, as well as Virginia and Australia. Seven years ago, she moved to Toronto to study journalism and she’s been there ever since. Tara has been with FLARE for the past three and a half years and tells Women in...

Michelle Messenger Garrett, Garrett Public Relations

Michelle Messenger Garrett is a results-driven PR consultant, strategist and award-winning writer with more than 20 years of experience working with companies ranging in size from start-ups to large corporations such as HP, Adobe and Symantec. After spending seven years in Silicon Valley, she returned to her roots in Ohio where she leads her own consulting practice, specializing in media outreach and writing for companies who want to get noticed, especially those in the tech,...

Sabrina Lynch, Zeno Group

Sabrina Lynch, Vice President Consumer Marketing at Zeno Group, specializes in creative planning, development and management of integrated brand-marketing campaigns spanning America, Europe and Australasia. She contributes to Forbes.com, Huffington Post and PR Week. Name: Sabrina Lynch Business: Zeno Group Title: Vice President Describe yourself in 3 words: Fearless, Adventurous, Grounded Education: BA (Hons) Law with French, Diplôme d’études en Langue Français (DELF) Website: www.huffingtonpost.com/sabrina-lynch Social Media Links: @SabrinaALynch What was your first job in public relations/communications/media and what did...

Sandra Garcia, Conscious PR

Sandra Garcia is a “conscious” Public Relations professional with over 10 years in the field who believes that stories have the power to change the world. This vegetarian, Transcendental Meditation practitioner, film and self-development junkie, and writer, tells the Organization of Canadian Women in Public Relations she re-branded her company into Conscious PR in 2012 after an epiphany she had. She wanted to run a business that reflected her personal values, and help the companies doing good for the world get their...

Nicole Rodrigues, NRPR Group

Nicole Rodrigues is the CEO and Founder of NRPR Group, an agency based in Beverly Hills, CA. She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt, executing strategic campaigns for some of the biggest names in the business such as Yahoo!, Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders. Nicole is the host of PRfect Pitch, a PR-focused radio show that’s...

Natasha Netschay Davies, Moonraker PR

Natasha Netschay Davies is Co-Founder, Director of PR & Digital Content at Moonraker PR, a full-service communications, PR and digital/ social media content firm based in Vancouver, B.C. In addition to her role as advisory council member with Women in PR Canada, Natasha serves as Chair of the Vancouver Chapter. She thrives on change and learning. As an Instructor at Simon Fraser University, Natasha develops the curriculum for the PR Certificate Program and Digital Media Certificate Program. She also sits on the...

Alyssa Barry, PR & Investor Relations Expert

PR & Investor Relations Consultant Alyssa Barry, has had an incredible career to-date. She has worked with some of the best companies and top-notch leaders in Vancouver. She tells the Organization of Canadian Women in Public Relations that before she went to school for PR, she wanted to become a journalist! However, as much as she enjoyed writing, she had a very strong awareness for what goes on behind the scenes – she would watch and observe how events were executed, how presentations...