Women in PR North America asked our members for some ways to become an important industry influencer in public relations. Although it can take some time, there are certain things you can do to speed up the process.
This International Women’s Day, 8 March 2023, we are supporting UN Women and the United Nations in celebrating under the the Embracing Equity theme, DigitALL: Innovation and technology for gender equality, and although technology has the means to empower women, not everyone has access. There is still a persistent gender gap in digital access, keeping women in many developing countries, from unlocking technology’s full potential. Women now own 16.8% of Canadian SMEs, 22.4% of American small businesses,...
There’s no denying that it’s harder to make a name for yourself online today than a few years ago (and it wasn’t exactly easy before the pandemic). However, building a solid online presence and successfully marketing your business is still possible. Not sure where to start? Download this complimentary workbook to implement 5 BONUS marketing ideas this week! You can also buy the FEMPRENEUR book available on Amazon to read more of my business-building secrets....
The Public Relations Academy is open for enrollment! Get the public relations strategy you need to promote your brand, get media attention, and sell your offers. Receive public relations guidance from our team of experts to break into the media spotlight and finally feel confident about showcasing your business.
The answer is simple: so the blood doesn’t show. Many people think that once a company starts promoting its products or services, editors will be knocking at your door. In some cases, that does happen, particularly if you have the latest “hot product,” but it’s not the norm. Public relations is an important part of the marketing mix, but it’s a tremendous amount of hard, detailed work. Public relations is very different from advertising. One...
In honour of International Women’s Day 2021, we are thrilled to take part in an incredible book called Pursuit365, along with several of our fellow women in public relations and media. A project born of the desire to elevate women’s stories across the country in a moment in time when we need it most. It epitomizes the strength and unity we can achieve when we come together, share and listen. In a moving testimony of humanity,...
It has been proven over and over again that networking and building relationships will help you navigate your career. From landing your first PR job, taking a better position or simply connecting with established professionals in PR (or any other field for that matter), networking is a must for your career. While attending networking events in your area and touching base with PR pros is great, digital networking can also open up possibilities at another level....
To celebrate the end of a very successful year, Women in PR North America planned a Great Gatsby Roaring 20’s Holiday Party at Hycroft Manor in Vancouver, B.C. for 50 special guests. The event was in the mansion’s private speakeasy, which was built during prohibition where roaring 20’s style parties took place.
